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Ella K's Bridal

About Us

Welcome to Ella K’s Bridal
Located in the heart of Waterloo, Illinois, Ella K’s Bridal is more than just a bridal shop—it’s a place where dreams begin, memories are made, and families are celebrated. Housed in a newly renovated historic home dating back to the 1800s, our boutique offers a one-of-a-kind experience in a setting as timeless as the love stories we help bring to life.

Ella K’s was born from a deep-rooted passion and a desire to preserve a beloved hometown tradition. When a long-established bridal shop in Waterloo closed its doors, Savannah—who had worked there previously—knew she couldn’t let the community lose such a special place. Seizing the opportunity, she took over the business and named it in honor of her grandmothers, Louella, Eleanora and Donna Kay, whose legacy of strength and grace continues to inspire everything we do.

What makes Ella K’s Bridal truly special is our commitment to personalized service and a family-focused experience. We offer private bridal suites—spacious, elegant, and filled with natural light—where brides and their loved ones can relax and enjoy the journey of finding the perfect gown. Our team is dedicated to making every bride feel seen, heard, and celebrated, with expert guidance through gown selection, veil and accessory styling, gown preservation and cleaning, and more.

But we don’t stop at the bride. We proudly offer tuxedo and suit options, formal wear for the mothers of the bride and groom, and stylish options for the entire wedding party. Because at Ella K’s, we believe weddings are about more than just one day—they’re about bringing families together and creating lasting memories.

Whether you're just beginning your bridal journey or putting the final touches on your big day, we invite you to experience the magic of Ella K’s Bridal—where elegance meets heritage, and every detail is designed with love.

Areas Served

Clinton County, IL | Jersey County, IL | Madison County, IL | Monroe County, IL | Oakville, MO | Randolph County, IL | Saint Clair County, IL

What We Offer

Our Services include:

Our Brands include:

Our Products include:

Testimonials

On 9/18/2025 Robin Schoenherr had this to say:
I just wanted to say thank you very much for helping me find the perfect mother-of-the-bride dress. From the moment I walked in, Savannah and Nicole made the experience so special. They talked me into trying on this dress off their mannequin, which I wasn't sure about, but loved it on. However, since I just started looking, I wanted to still shop around a little bit. I didn't find anything that I really liked, so I made my way back to Ella K's. The girls knew I was still indecisive, so they even sent me photos of other dresses they found at the bridal fair. Wasn't that excellent customer service? I still gravitated back to the first dress and finally purchased it. Because the wedding was in a garden in the South of France, this dress fit the theme perfectly. The dress was absolutely beautiful and made me feel confident and elegant on such an important day. I received so many compliments, and I owe it all to your wonderful service and selection. Your kindness, professionalism, and eye for detail made all the difference. Thank you again for being a part of this meaningful moment! I will definitely be referring others to you! Sincerely, Robin

On 9/17/2025 Teresa Little had this to say:
I can't say enough about how much I appreciate Ella K's Bridal! Nikki and Savannah went above and beyond to help me find a mother-of-the-groom dress after my original dress (purchased elsewhere) was unexpectedly canceled. With my son's wedding quickly approaching on October 11, I was told I needed to find something locally—and fast. Savannah immediately got on the phone with her dress vendors, calling around to see who could get a gown shipped in time and still allow for alterations. Thanks to her dedication and persistence, she made it happen! At the same time, Nikki was pulling dresses, showing me color swatches, and offering expert guidance that made a stressful situation feel manageable. Their kindness, professionalism, and genuine care turned what could have been a disaster into a wonderful experience. I'm so grateful for their help and would highly recommend Ella K's Bridal to anyone!

On 9/17/2025 Teresa Little had this to say:
I can't say enough about how much I appreciate Ella K's Bridal! Nikki and Savannah went above and beyond to help me find a mother-of-the-groom dress after my original dress (purchased elsewhere) was unexpectedly canceled. With my son's wedding quickly approaching on October 11, I was told I needed to find something locally—and fast. Savannah immediately got on the phone with her dress vendors, calling around to see who could get a gown shipped in time and still allow for alterations. Thanks to her dedication and persistence, she made it happen! At the same time, Nikki was pulling dresses, showing me color swatches, and offering expert guidance that made a stressful situation feel manageable. Their kindness, professionalism, and genuine care turned what could have been a disaster into a wonderful experience. I'm so grateful for their help and would highly recommend Ella K's Bridal to anyone! Thank you so much! Teresa Little Testimonial written by Teresa Little on this site.

On 8/8/2025 Rachelle Fizer had this to say:
What an amazing experience we had! As the mother of the bride I was so excited to get top notch treatment. They had SO MANY dresses for me to try on and spent time with me looking up colors and giving me suggestions on alterations. It’s a beautiful place and the people are so great and helpful!

Contact Us

Ella K's Bridal
725 N Market St Waterloo, IL 62298
Phone: (618) 939-3552
Email: info@ellaksbridal.com

Serving the Saint Louis Metro Area

Where To Find Us

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Payment Types Accepted

American Express, Android Pay, Apple Pay, Personal Checks, Debit Cards, Discover, MasterCard, PayPal, Visa

Our Hours

Holiday Hours May Vary. Please Call For Details.

Tuesday: 10:00 AM - 4:00 PM
Wednesday: 10:00 AM - 6:00 PM
Thursday: 10:00 AM - 7:00 PM
Friday: 10:00 AM - 4:00 PM
Saturday: 10:00 AM - 4:00 PM

FAQ

Do I need an appointment to try on dresses?
While we don't require appointments, scheduling an appointment is the best way to ensure you will receive a private bridal suite and personalized attention from our stylists. This allows us to create a relaxed, memorable experience for you and your guests.
What makes Ella K’s Bridal different from other bridal shops?
We’re located in a beautifully renovated historic home from the 1800s, offering large, private bridal suites and a warm, family-focused atmosphere. Our name honors the owner’s grandmothers, and our service reflects that same sense of tradition, care, and hospitality.
Do you offer attire for the entire wedding party?
Absolutely! We carry tuxedo rentals, formal wear for the mothers of the bride and groom, and accessories for bridesmaids and other family members. We believe weddings are a family affair, and we’re here to help everyone look and feel their best.
Can you help with veil and accessory styling?
Yes! Our stylists are happy to assist with selecting veils, jewelry, and other accessories to complete your bridal look. We’ll help you find pieces that complement your gown and personal style.
How far in advance should I shop for my wedding dress
We recommend starting your dress search 9–12 months before your wedding date. This allows time for ordering, fittings, and alterations to ensure everything is perfect.

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